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Windows Phone 8, can it really work?

Windows Phone 8, can it really work?
Launched with great fanfare, the new mobile OS from Microsoft will try to make a square facing iOS and Android. It relies on collaborative functions and office keys to get there.

Steve Ballmer is confident it will sell hundreds of millions of smartphones running Windows Phone 8. I must say that Microsoft CEO has no choice if he wants to remain credible to the market and its shareholders, who are still waiting to reap the benefits of its strategic alliance with Nokia paid a high price there are nearly 2 years.

Because until now, Microsoft is closer to that of the lightweight heavyweight in the field of mobility. If there is nothing really surprising about the tablet market on which it has just launched a massive offensive with size, it is a little more about the field of smartphones and mobile OS, where it is actually well now for several years.

After a false start Mango (Windows Phone 7 and 7.5), Microsoft should, however, manage to make better. This is certainly the view of firms Gartner and Ovum. The first assuming a market share rise from 4.5% today to 13% in 2017, while the second predicts that its user base will increase from 17.4 million today to 200 million in 2016.

Windows Phone 8 rooms opens to privately share data
While it is still too early to prejudge the success or failure of Windows Phone 8, Microsoft believes, however - this time it was promised - take serious tricks up his sleeve to win. More, even, which could attract a clientele far more hermetic its OS, such as companies.

Beyond an interface tiles that will not disappoint (new) users of Windows 8, Windows Phone 8 sees its collaborative functions and sharing doped with the arrival of "Salons". Locations accessible by invitation only and allow users to privately share a calendar, a photo album, a group conversation (now visible in the list of contacts Outlook.com) or notes.

The new mobile OS from Microsoft also transcends the capabilities of Office on mobile through Skydrive allows editing a document on the smartphone to continue later on another device (desktop PC, laptop ...) . In addition to full-screen mode for Word, Excel supports graphics and easy navigation and selection of cells, while PowerPoint adds new modes of consultation (thumbnails, comments ...).

The Mobile Device Management has not been forgotten

Windows Phone 8 also includes SharePoint Workspace Mobile, a native application to share and access files managed by the tool's flagship content management Microsoft support for Exchange Server 2013 or Lync Mobile to see if colleagues are available with them or start instant messaging sessions.

System Center Configuration Manager 2012 Service allows for him to access remote recording functions, policy configuration and management of mobile applications private.

Competition to impose Windows Phone 8 looks delicate but Microsoft. Especially against the ogres iOS and Android which together hold more than 80% of the mobile OS market, not to mention that RIM could surprise with its BlackBerry 10. To ensure success, Steve Ballmer relies heavily on synergies with Windows 8, but it is still necessary that it deceives users.
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